Internship project made in Dubaï 2022 at the MB agencement agency (Retail Design).
Project development runs from april 2022 to end of june 2022 (start of Dua Lipa collab with YSL).
Production cost was negociated by MB team members for a total price around 80000€.
Project added value : Due to the podium shape, the Libre perfume is iconized. Good space management for all hours and Libre, as well as many screens for dynamism.
For this project, we were asked to design a new Pop-Up of 8m by 8m. The subtlety is that the structure must be separated into two parts, one All Hours (30%) and the other LIBRE (two YSL collections). I worked in a team with a designer and under the direct direction of the lead designer. We each made a proposal then we focused on mine which evolved over the back and forth. The final concept is that the Pop-Up takes the form of a bottle of LIBRE perfume seen from above. Here is the final design. Our client’s constraint to adopt this form was the biggest challenge. Fortunately we managed to make a beautiful and very operational proposal.
For this project, we were asked to design a new Pop-Up of 8m by 8m. The subtlety is that the structure must be separated into two parts, one All Hours (30%) and the other LIBRE (two YSL collections).
I worked in a team with a designer and under the direct direction of the lead designer. We each made a proposal then we focused on mine which evolved over the back and forth.
The final concept is that the Pop-Up takes the form of a bottle of LIBRE perfume seen from above. Here is the final design. Our client’s constraint to adopt this form was the biggest challenge. Fortunately we managed to make a beautiful and very operational proposal.
Project added value : Due to the podium shape, the Libre perfume is iconized. Good space management for all hours and Libre, and many screens for dynamism.
Internship project made in Dubaï 2022 at the MB agencement agency (Retail Design).
Project development runs from april 2022 to end of june 2022 (Dua Lipa YSL collab).
Production cost was negociated by MB team members for a total price around 80000€.
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